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As of December 10, 2023

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Econiscore
The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
B Grade: Your peer percentile is above average, ranging between 60% to 79%.
C Grade: Your peer percentile is average, with a score between 40% and 59%.
D Grade: Your peer percentile is below average, falling between 20% and 39%.
F Grade: Your peer percentile is significantly below average, below 20%.

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22%
Performance
-12%
30-Day Change
12%
Peer Percentile
Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

Detected Category: News & Broadcast Media

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Summary Chart Vendors

Key Metrics

The essential markers all sites should work on

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Accessibility

77%

Best Practices

59%

SEO

77%

Lighthouse

Score

First Contentful Paint

5.9

Speed Index

Largest Contentful Paint

12.8

Total Blocking Time

14.4

Time to First Byte

0.1

Cumulative Layout Shift

11.42

Influential Vendors

The most impactful 3rd party packages

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VENDOR

MAIN THREAD

BLOCKING

TRANSFER SIZE

blueconic.net

Main Thread:

7932ms

Blocking:

6222ms

Transfer Size:

63.39kB

Google/Doubleclick Ads

Main Thread:

3644ms

Blocking:

2108ms

Transfer Size:

359.03kB

script.ac

Main Thread:

2902ms

Blocking:

1432ms

Transfer Size:

47.18kB

bostonglobemedia.com

Main Thread:

1933ms

Blocking:

1322ms

Transfer Size:

224.05kB

Pubmatic

Main Thread:

1883ms

Blocking:

892ms

Transfer Size:

186.88kB

mPulse

Main Thread:

1057ms

Blocking:

727ms

Transfer Size:

53.11kB

79 additional vendors which combined compose <0.79% impact

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Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

First Contentful Paint

62%

5.9 sec → 2.2 sec

Largest Contentful Paint

81%

12.8 sec → 2.4 sec

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue

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Performance

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Profile

Owner

Boston Globe Media Partners

Website

https://www.bostonglobe.com/

Founded

March 1872