Economist

As of December 22, 2024
  • F
    Econiscore
    The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
    A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
    B Grade: Your peer percentile is above average, ranging between 60% to 79%.
    C Grade: Your peer percentile is average, with a score between 40% and 59%.
    D Grade: Your peer percentile is below average, falling between 20% and 39%.
    F Grade: Your peer percentile is significantly below average, below 20%.

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  • 30%
    Performance
  • -
    30-Day Change
  • 19%
    Peer Percentile
    Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

    Detected Category: News & Broadcast Media

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Key Metrics

The essential markers all sites should work on

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Accessibility
93%
Best Practices
79%
SEO
92%
Web Vitals
Score
Largest Contentful Paint
1.92
Interaction To Next Paint
0.13
Cumulative Layout Shift
0.32
First Contentful Paint
1.72
First Input Delay
Time To First Byte
1.14
Lighthouse
Score
First Contentful Paint
4.9
Speed Index
7.4
Largest Contentful Paint
12.1
Total Blocking Time
2.4
Time to First Byte
0.6
Cumulative Layout Shift
0.26

Influential Vendors

The most impactful 3rd party packages

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VENDOR
MAIN THREAD
BLOCKING
TRANSFER SIZE
Google Tag Manager
Main Thread:
1372ms
Blocking:
887ms
Transfer Size:
852.71kB
Google/Doubleclick Ads
Main Thread:
718ms
Blocking:
250ms
Transfer Size:
546.26kB
DoubleVerify
Main Thread:
568ms
Blocking:
72ms
Transfer Size:
111.38kB
permutive.app
Main Thread:
848ms
Blocking:
59ms
Transfer Size:
117.06kB
New Relic
Main Thread:
185ms
Blocking:
39ms
Transfer Size:
36.93kB
TikTok
Main Thread:
102ms
Blocking:
34ms
Transfer Size:
144.53kB
33 additional vendors which combined compose <0.70% impact

Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

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$55,578
in revenue
By improving:
Cumulative Layout Shift
69%
0.32 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue
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Performance

Fullview
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all

Profile

Owner

The Economist Group

Website

economist.com

Founded

September 1843

Category

News & Broadcast Media

Description

The Economist is a British weekly newspaper printed in demitab format and published digitally. It focuses on current affairs, international business, politics, technology, and culture. Based in London, the newspaper is owned by the Economist Group, with its core editorial offices in the United States, as well as across major cities in continental Europe, Asia, and the Middle East. In 2019, its average global print circulation was over 909,476; this, combined with its digital presence, runs to over 1.6 million. Across its social media platforms, it reaches an audience of 35 million, as of 2016. The newspaper has a prominent focus on data journalism and interpretive analysis over original reporting, to both criticism and acclaim.

Headquarters

Westminster, London, England

Profile Source

Wikipedia