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Rolling Stone

As of December 4, 2024
mobile
Homepage
  • F
    Econiscore
    The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
    A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
    B Grade: Your peer percentile is above average, ranging between 60% to 79%.
    C Grade: Your peer percentile is average, with a score between 40% and 59%.
    D Grade: Your peer percentile is below average, falling between 20% and 39%.
    F Grade: Your peer percentile is significantly below average, below 20%.

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  • 10%
    Performance
  • -23%
    delta down
    30-Day Change
  • 3%
    Peer Percentile
    Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

    Detected Category: News & Broadcast Media

    Have further questions?

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SummaryChartVendors

Key Metrics

The essential markers all sites should work on

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Accessibility
82%
Best Practices
57%
SEO
92%
Web Vitals
Score
Largest Contentful Paint
1.92
Interaction To Next Paint
0.17
Cumulative Layout Shift
0.44
First Contentful Paint
1.75
First Input Delay
Time To First Byte
0.6
Lighthouse
Score
First Contentful Paint
2.7
Speed Index
27.8
Largest Contentful Paint
7.1
Total Blocking Time
19.4
Time to First Byte
0.8
Cumulative Layout Shift
54.64

Influential Vendors

The most impactful 3rd party packages

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VENDOR
MAIN THREAD
BLOCKING
TRANSFER SIZE
DoubleVerify
Main Thread:
6119ms
Blocking:
3036ms
Transfer Size:
178.29kB
Google/Doubleclick Ads
Main Thread:
4156ms
Blocking:
2664ms
Transfer Size:
1.04MB
blogherads.com
Main Thread:
4526ms
Blocking:
2344ms
Transfer Size:
576.23kB
Optanon
Main Thread:
1723ms
Blocking:
1526ms
Transfer Size:
206.32kB
Google Tag Manager
Main Thread:
2015ms
Blocking:
1523ms
Transfer Size:
545.70kB
Cloudflare CDN
Main Thread:
4766ms
Blocking:
1344ms
Transfer Size:
712.77kB
157 additional vendors which combined compose <4.7% impact
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Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

Read more about the methodlogy



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$353,287
in revenue
By improving:
Cumulative Layout Shift
77%
0.44 → 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue
Want to know more?

Performance

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Profile

Owner

Penske Media Corporation

Website

rollingstone.com

Founded

November 1967

Category

News & Broadcast Media

Description

Rolling Stone is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its coverage of rock music and political reporting by Hunter S. Thompson. In the 1990s, the magazine broadened and shifted its focus to a younger readership interested in youth-oriented television shows, film actors, and popular music. It has since returned to its traditional mix of content, including music, entertainment, and politics.

Headquarters

New York, NY, U.S.

Profile Source

Wikipedia