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As of January 14, 2025

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Econiscore
The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
B Grade: Your peer percentile is above average, ranging between 60% to 79%.
C Grade: Your peer percentile is average, with a score between 40% and 59%.
D Grade: Your peer percentile is below average, falling between 20% and 39%.
F Grade: Your peer percentile is significantly below average, below 20%.

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25%
Performance
-
30-Day Change
17%
Peer Percentile
Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

Detected Category: News & Broadcast Media

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Summary Chart Vendors

Key Metrics

The essential markers all sites should work on

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Accessibility

84%

Best Practices

57%

SEO

85%

Web Vitals

Score

Largest Contentful Paint

2.57

Interaction To Next Paint

0.38

Cumulative Layout Shift

0.3

First Contentful Paint

2.03

First Input Delay

Time To First Byte

0.53

Lighthouse

Score

First Contentful Paint

6.8

Speed Index

22.1

Largest Contentful Paint

14.6

Total Blocking Time

8.4

Time to First Byte

Cumulative Layout Shift

Influential Vendors

The most impactful 3rd party packages

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VENDOR

MAIN THREAD

BLOCKING

TRANSFER SIZE

Google/Doubleclick Ads

Main Thread:

4330ms

Blocking:

2196ms

Transfer Size:

1.05MB

osano.com

Main Thread:

4067ms

Blocking:

1409ms

Transfer Size:

101.11kB

mmvideocdn.com

Main Thread:

1971ms

Blocking:

976ms

Transfer Size:

598.28kB

Bing Ads

Main Thread:

932ms

Blocking:

827ms

Transfer Size:

59.34kB

Google Tag Manager

Main Thread:

1361ms

Blocking:

617ms

Transfer Size:

611.23kB

Amazon Ads

Main Thread:

866ms

Blocking:

537ms

Transfer Size:

214.86kB

135 additional vendors which combined compose <2.3% impact

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Revenue Opportunity

Estimates how much additional revenue this site could be generating by improving performance.

Estimated numbers provided are for informational purposes only and do not constitute a guarantee of actual outcomes.

Cumulative Layout Shift

67%

0.3 → 0.1

Use the slider below to input your revenue to see an estimate of how much revenue you could gain by improving your performance score.

$1,000,000 Current Revenue

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Performance

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Profile

Owner

Tribune Publishing

Website

https://www.chicagotribune.com/

Founded

June 1847