People Magazine

As of January 15, 2025

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A
Econiscore
The Econiscore is a letter grade based on the Peer Percentile, according to the following scale:
A Grade: Your peer percentile is outstanding, equal to or exceeding 80%.
B Grade: Your peer percentile is above average, ranging between 60% to 79%.
C Grade: Your peer percentile is average, with a score between 40% and 59%.
D Grade: Your peer percentile is below average, falling between 20% and 39%.
F Grade: Your peer percentile is significantly below average, below 20%.

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59%
Performance
-32%
30-Day Change
94%
Peer Percentile
Compares the brand's performance score relative to its peers (i.e., brands within the same category), with a higher value indicating better performance among its competitors.

Detected Category: News & Broadcast Media

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Summary Chart Vendors

Key Metrics

The essential markers all sites should work on

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Accessibility

99%

Best Practices

75%

SEO

100%

Web Vitals

Score

Largest Contentful Paint

1.06

Interaction To Next Paint

0.13

Cumulative Layout Shift

0.02

First Contentful Paint

0.98

First Input Delay

Time To First Byte

0.48

Lighthouse

Score

First Contentful Paint

5.8

Speed Index

5.8

Largest Contentful Paint

13.6

Total Blocking Time

0.1

Time to First Byte

0.3

Cumulative Layout Shift

Influential Vendors

The most impactful 3rd party packages

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VENDOR

MAIN THREAD

BLOCKING

TRANSFER SIZE

Google Tag Manager

Main Thread:

229ms

Blocking:

94ms

Transfer Size:

380.86kB

Google/Doubleclick Ads

Main Thread:

190ms

Blocking:

13ms

Transfer Size:

252.72kB

Yahoo!

Main Thread:

0ms

Blocking:

0ms

Transfer Size:

2.80kB

ContextWeb

Main Thread:

0ms

Blocking:

0ms

Transfer Size:

1.56kB

Rocket Fuel

Main Thread:

0ms

Blocking:

0ms

Transfer Size:

1.30kB

Pubmatic

Main Thread:

0ms

Blocking:

0ms

Transfer Size:

4.58kB

52 additional vendors which combined compose <1.1% impact

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Performance

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Profile

Owner

DotDashMeredith

Website

https://people.com/